Whitney Morton

graphic design, website design, digital marketing


Case Studies

Here are a couple of case studies for clients I have worked with, who have had successful results from working with me. Could your company be next? Click here for more information!

Morning Star Traders



• Website e-commerce didn't function well - no close-up pictures or product descriptions

• Shopping cart was not fully automated and non-intuitive to use

•  No Etsy presence

•  Clearer layout on website in general, with a content management system the store owners could use

• Well-functioning e-commerce that made a sale on the site's third day of going live, and over $1200 in sales within a month of site going live.

• Better product photos and keyword SEO on Etsy led to huge growth. Within 9 months they were making almost $1000/month on Etsy, averaging out to one sale every week.


Cinderella's Sea



• Fewer than 200 Facebook followers, no Instagram and little social media presence

• Website with code that had been tinkered with by too many developers - looked okay from the user side but a big mess on the back end!

• No e-commerce on site

• Social media and email marketing campaign that grew the Facebook page to 3000+ followers, and Instagram to 100 followers.

• Rebuilt e-commerce platform (then later migrated to Weebly for a better content management system that the owner could update herself)

• Improved branding and graphic design for all company marketing materials (see more on my design portfolio page)

To see more graphic design and web design projects, take a look at the rest of my portfolio.



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